Marketing
This is a comprehensive and structured workshop series that provides small business owners with the practical skills they need to create a successful marketing foundation. Each workshop builds on core marketing competencies, moving from strategic planning and branding to digital tactics like SEO, social media, email marketing, and advertising. The series consists of seven classes, each designed to be impactful on its own; but registering for the entire series offers a discounted rate and ensures a cohesive learning experience that ties all the components together.
Class Dates
March 11 through April 22, 2025
Classes will be held every Tuesday from 9:00 AM – 11:00 AM
Marketing Foundations | March 11, 2025
Branding and Content Development | March 18, 2025
Website Content, SEO, and Local SEO | March 25, 2025
Social Media Marketing | April 1, 2025
Leveraging Data and AI for Marketing | April 8, 2025
Email Marketing and CRM | April 15, 2025
Advertising on Google, Facebook, and Instagram | April 22, 2025
Available Courses
Branding and Content Development (PERDV-2) 03/18/2025 - Council Bluffs Campus
Class is Tuesday, March 18, 2025, 1:00 pm – 3:00 pm – Council Bluffs Campus – Looft Hall Room #024.
This class is 2 of 7 in “Your Marketing Playbook Series”. Equip participants with the skills to build a consistent brand identity and develop content that resonates with their target audience across various formats. By the end, participants will have a brand guide to ensure long-term consistency and a content plan ready for implementation.
Start Date: 03/18/2025
End Date: 03/18/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:38 am
Website Content, SEO, and Local SEO (PERDV-2) 03/25/2025 - Council Bluffs Campus
Class is Tuesday, March 25, 2025, 9:00 am – 11:00 am – Council Bluffs Campus – Looft Hall Room #024.
This class is 3 of 7 in “Your Marketing Playbook Series”. Equip participants with the knowledge and tools to effectively optimize their websites for search engines, with a focus on local SEO strategies to attract and engage nearby customers.
Start Date: 03/25/2025
End Date: 03/25/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:38 am
Social Media Marketing (PERDV-2) 04/01/2025 - Council Bluffs Campus
Class is Tuesday, April 1, 2025, 9:00 am – 11:00 am – Council Bluffs Campus – Looft Hall Room #024.
This class is 4 of 7 in “Your Marketing Playbook Series”. Enable participants to choose the right social media platforms for their business, create engaging content tailored to each platform, and develop a strategic social media calendar to reach and engage their target audience effectively.
Start Date: 04/01/2025
End Date: 04/01/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:38 am
Leveraging Data and AI for Marketing (PERDV-2) 04/08/2025 - Council Bluffs Campus
Class is Tuesday, April 8, 2025, 9:00 am – 11:00 am – Council Bluffs Campus – Looft Hall Room #024.
This class is 5 of 7 in “Your Marketing Playbook Series”. Enable participants to use data insights and AI tools to make informed decisions and improve marketing efforts.
Start Date: 04/08/2025
End Date: 04/08/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:38 am
Email Marketing and CRM (PERDV-2) 04/15/2025 - Council Bluffs Campus
Class is Tuesday, April 15, 2025, 9:00 am – 11:00 am – Council Bluffs Campus – Looft Hall Room #024.
This class is 6 of 7 in “Your Marketing Playbook Series”. Teaches participants how to effectively use email marketing and CRM tools to build and nurture lasting customer relationships, boost retention, and improve engagement through targeted email campaigns.
Start Date: 04/15/2025
End Date: 04/15/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:38 am
Advertising on Google, Facebook, and Instagram (PERDV-2) 04/22/2025 - Council Bluffs Campus
Class is Tuesday, April 22, 2025, 9:00 am – 11:00 am – Council Bluffs Campus – Looft Hall Room #024.
This class is 7 of 7 in “Your Marketing Playbook Series”. Equip participants with practical skills to set up affordable, targeted ad campaigns on Google, Facebook, and Instagram. By the end of the workshop, participants will understand how to drive traffic, generate leads, and optimize their ad performance for better results.
Start Date: 04/22/2025
End Date: 04/22/2025
Seats Available: 15
Cost: $99
Location: Council Bluffs Campus
Last Updated: 03/16/2025 1:39 am